Iliana Alcara

Advisor

Biography

Iliana brings 25 years of experience in the tourism sector, hotel, real estate.  As the General Director of Hess & Co Consulting, she has an extensive portfolio of clients including comprehensive tourist developments, wellness-spas, golf courses, marinas, cultural and nature segments.

She is a specialist in Planning and Marketing Tourism: marketing strategies, business plans, hotel and real estate valuations, market research, innovation and design tourist experiences. English Speaking Trajectory: FONATUR (National Fund of Promotion to Tourism), HVS International Valuation Hotel (Offices New York, Colorado, USA and Mexico), SITUR Group, CEURA (Study Center of Urban and Tourist Development).